NEWS

Huggies Sets Up Shop at Babies ‘R’ Us

Huggies Sets Up Shop at Babies ‘R’ Us

Aimed at expectant parents as well as those giving gifts to the moms and dads-to-be, the shop (designed by Wild Blue Technologies) includes a feature wall to the right of the entrance and an alcove display to the left. Read Full Article on Page 16 […]

Retail Events: Huggies turns Babies R Us into a race track… for babies

Retail Events: Huggies turns Babies R Us into a race track… for babies

Wild Blue helped get the attention of time-pressed, harried shoppers at Babies R Us store in New York City’s Union Square. see full article […]

Hershey ‘Experience’ Creates Sweet Success

Hershey ‘Experience’ Creates Sweet Success

Steve McLean, president of Wild Blue, acknowledges that not all categories are as playful or have such a strong legacy of emotional connections with consumers. “Confection is simply a fun category to innovate,” he says. “The colors, shapes and brands are iconic, and it’s a category full of potential to deliver happiness.” see full article […]

Computers can’t read your mind yet, but they’re getting closer

Computers can’t read your mind yet, but they’re getting closer

Hershey’s, the chocolate giant, is working with Affectiva and its partner Wild Blue Technologies on a new in-store device that prompts users to smile in return for a treat. see full article […]

Hershey Uses Tech To Let Consumers Earn Samples, And Increase Sales

Hershey Uses Tech To Let Consumers Earn Samples, And Increase Sales

Wild Blue Technologies, which worked with Hershey on the push, validated the effort by asking people to tell them if they’d come back and use the “smile” machine and technology again. see full article […]

Creative Crusaders DE PERE’S WILD BLUE CULTIVATES INNOVATION

What do the Gold Ribbin’ BBQ Fest, The Wine Cellar and Titletown Brewing Co. have in common? OK, technically you could find beer at each, but all three benefited from Wild Blue Technologies’ ingenious minds this year. see full article […]

Brain Drain and the Millennial Workforce

BROWN COUNTY, Wis (WFRV) Wisconsin’s millennial workforce may be heading elsewhere. That according to a recent study that found thousands of college students leave the state after graduation. It is called ‘Brain Drain’ and finding a solution is an ongoing issue since the state’s workforce of tomorrow – will depend on the young talent of […]

3D Figurines Capture Life’s Unique Moments

DE PERE, Wis (WFRV) A De Pere company – the brainchild of parent company Wild Blue Technologies, has developed a one-of-a-kind process, that allows you to capture special moments in time in 3D. Avatarium 3D creates 3D models of keepsake moments that we all cherish in life. see full article […]

Computers That Know How You Feel Will Soon Be Everywhere

SOMETIME NEXT SUMMER, you’ll be able to watch a horror series that is exactly as scary as you want it to be—no more, no less. You’ll pull up the show, which relies on software from the artificial intelligence startup Affectiva, and tap a button to opt in. Then, while you stare at your iPad, its […]

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