Kellogg’s | Category Innovation
Kellogg’s | Category Innovation
A Craving for Category Innovation With Kellogg’s
A Craving for Category Innovation With Kellogg’s
A Craving for Category Innovation With Kellogg’s
Category leadership through innovation drives discovery and lift for big box retailers.
Kellogg’s Snacking Destination makes it easier for consumers to get the snacks they want, when they want them. The destination consolidates all of the consumer’s favorite snack items from various store aisles all in one place. This category innovation makes it easier for consumers to get their snacks and saves them time.
Wild Blue reimagined the experience incorporating multimedia displays with traditional grab-n-go retail cases. By rethinking square footage at the front of big box retailers, customers get an easier in-store experience and CPG brands find lift in key SKUs. Plus. Kellogg’s grows its reputation as a valuable category partner.
Kellogg’s Snacking Destination makes it easier for consumers to get the snacks they want, when they want them. The destination consolidates all of the consumer’s favorite snack items from various store aisles all in one place. This category innovation makes it easier for consumers to get their snacks and saves them time.
Wild Blue reimagined the experience incorporating multimedia displays with traditional grab-n-go retail cases. By rethinking square footage at the front of big box retailers, customers get an easier in-store experience and CPG brands find lift in key SKUs. Plus. Kellogg’s grows its reputation as a valuable category partner.
For better than a century, the world has known Hershey as a maker of its most beloved candy brands. But in recent years, they’ve also become known for something else: category experts helping retailers reinvent their candy experiences and generate lift.
Wild Blue’s challenge: to deliver a turnkey solution that took the existing candy section of a Walmart test store, and turn it into an engaging and well-organized shopping experience for real-time testing — all in under 60 days.
Start Your Retail Revolution with Wild Blue.
Fill out the form and we’ll be in touch. We’re also available via phone and email: 920.983.2911 or info@wildbluetech.com
Start Your Retail Revolution with Wild Blue.
Fill out the form and we’ll be in touch. We’re also available via phone and email: 920.983.2911 or info@wildbluetech.com
