Category Innovation

Lead your category. Grow your share.

Lead your category. Grow your share.

Lead your category. Grow your share.

We’re the Sworn Enemy of The Status Quo

We’re the Sworn Enemy of The Status Quo

We’re the Sworn Enemy of The Status Quo

Wild Blue weaves together a multidisciplinary approach. Our team of researchers, artists, builders, architects and designers combine behavioral science, consumer data and emerging technology to create retail advantages.

By examining emerging trends and identifying product gaps, clients outpace the competition through strategic innovation. Teams collaborate to concept unique and ownable experiences across channels. Our initiatives work to grow categories and drive clients to win more than their fair share of expanding markets.

Fuel growth today and tomorrow with a pipeline of fresh ideas and real-world opportunities.

Wild Blue weaves together a multidisciplinary approach. Our team of researchers, artists, builders, architects and designers combine behavioral science, consumer data and emerging technology to create retail advantages.

By examining emerging trends and identifying product gaps, clients outpace the competition through strategic innovation. Teams collaborate to concept unique and ownable experiences across channels. Our initiatives work to grow categories and drive clients to win more than their fair share of expanding markets.

Fuel growth today and tomorrow with a pipeline of fresh ideas and real-world opportunities.

Wild Blue weaves together a multidisciplinary approach. Our team of researchers, artists, builders, architects and designers combine behavioral science, consumer data and emerging technology to create retail advantages.

By examining emerging trends and identifying product gaps, clients outpace the competition through strategic innovation. Teams collaborate to concept unique and ownable experiences across channels. Our initiatives work to grow categories and drive clients to win more than their fair share of expanding markets.

Fuel growth today and tomorrow with a pipeline of fresh ideas and real-world opportunities.

Category Innovation Projects

Hershey’s

Aisle Reinvention @Walmart

Campbell’s

Aisle Reinvention

Kellogg’s

Snacking Destination

Start your retail revolution with Wild Blue

With decades of experience crafting innovative retail concepts for some of the world’s most prestigious brands, Wild Blue is the brand innovation agency you can trust. Explore our extensive portfolio, showcasing retail innovation examples and innovation labs that demonstrate our commitment to pushing boundaries in the industry.

With decades of experience crafting innovative retail concepts for some of the world’s most prestigious brands, Wild Blue is the brand innovation agency you can trust. Explore our extensive portfolio, showcasing retail innovation examples and innovation labs that demonstrate our commitment to pushing boundaries in the industry.